The United States Healthy Living Study



Status:Recruiting
Conditions:Colorectal Cancer, Cancer
Therapuetic Areas:Oncology
Healthy:No
Age Range:50 - 73
Updated:3/10/2019
Start Date:November 5, 2018
End Date:January 2022
Contact:Janice Krieger, PhD
Email:JANICEKRIEGER@UFL.EDU
Phone:3522730240

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The purpose of this study is to pilot test the efficacy of a patient-centered, tailored
message intervention delivered via virtual human technology for increasing colorectal cancer
(CRC) screening within guidelines. Although participation is not limited to these groups, the
study team is particularly interested in the feasibility of the intervention for reaching
racial/ethnic minority and rural patients.

The primary goal of the study is to reduce colorectal cancer (CRC) morbidity and mortality by
increasing CRC screening rates among the at-risk patient community and to reduce racial and
geographic (rural vs. urban) disparities in CRC screening and mortality rates. To accomplish
this long-term goal, this study aims to develop and test precision messaging tailored to
target audiences through development and evaluation of culturally sensitive, interactive
messages about CRC screening delivered using VHT. The study will investigate whether
interactive, tailored messages contribute to an overall enhancement of knowledge of CRC and
screening options by eliciting positive attitudes and behaviors toward FIT screening.

To date, there is no other study that has looked to partner specific message strategies and
colorectal cancer screening with an emphasis on racial concordance and modality. As such, the
researchers hope to shed new light on how, as health communicators, to more successfully
engage target audiences to change attitudes and/or behaviors towards getting screened for
colorectal cancer.

Inclusion Criteria:

- reside within the United States but outside of Florida

- speak English

- are of either black or white racial background.

- are out-of-guidelines for colorectal cancer screening (>10 years for colonoscopy, >3
years for Cologuard, > 1 year for fecal immunochemical test)

Exclusion Criteria:

- does not meet the above criteria
We found this trial at
1
site
Gainesville, Florida 32610
(352) 392-3261
University of Florida The University of Florida (UF) is a major, public, comprehensive, land-grant, research...
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